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| Photo: Silvia Angeli |
An informal member survey by the United States Tour Operators Association found that more than 75 percent of respondents anticipate sales to rise by an average 18 percent in international packaged travel in 2010.
Just over 56 percent said they foresee average growth of 10 percent in domestic packaged travel. While over 35 percent said they believe domestic travel sales will remain on par with 2009 results, only 7 percent said they expect a decline.
This year’s survey results are in sharp contrast to responses from USTOA tour operators at this time last year, when more than 70 percent said they expected sales to either plateau or decline in 2009—a prediction that proved accurate throughout most of the year.
“Staycations”—shorter, closer-to-home vacations—are predicted to fall in 2010, according to three-quarters of survey respondents. But 25 percent of respondents, by contrast, said they believe the trend could continue to rise slightly this year.
Source: USTOA